Data Deletion

Effective 21 September 2026

You can ask IMITATE LABS PRIVATE LIMITED to delete the personal data we hold about you at any time.

How to request deletion

  • Email sales@imitatelabs.ai with the subject “Data deletion request”.
  • Include the phone number or email address the data is linked to, and, if a business contacted you through Aurra, the business’s name.
  • We may ask you to confirm the request from that phone number or email, so no one can delete someone else’s data.

What happens next

  • We confirm receipt within 3 working days and complete deletion within 30 days.
  • We delete your contact details, call recordings, transcripts and WhatsApp messages, and tell the business that contacted you, since they may hold their own copy.
  • We keep only what the law requires us to (for example, tax invoices) and a record that you asked not to be contacted, so it is honoured.

Only want the messages to stop?

Reply STOP in the WhatsApp chat. The number stops messaging you right away. See our Privacy Policy for more on your rights.